Biodegradable, recycled, recyclable, organic, sustainable, solar-powered, hydro-powered…so many ways to increase your green credentials! All can be attributed to the growing number of environmentally friendly promotional gifts available on the market today. The vast array of eco-friendly promotional merchandise means that you can find suitable promotional products to compliment and support your marketing campaign, and still show that you are doing your bit for the environment.

Why is it important to be environmentally aware? Efforts to reduce landfill are increasingly being brought to the forefront. Biodegradable, recycled and recyclable, organic and renewable products all help to reduce the amount of waste going into landfill sites, either by re-using materials or ensuring that they can be broken down easily after their useful life without releasing harmful toxins into the environment.

It is important also to take into account the manufacturing process involved in producing promotional goods. If they can be produced using sustainable, renewable and recycled materials during an environmentally considered manufacturing process, using energy-efficient methods and non-toxic processes, this again adds to the ‘green’ credentials of any promotional gifts.

Shipping distance may be another factor to consider. When choosing eco-friendly promotional gifts, try to find products made in the UK, so the carbon footprint involved in transportation is also kept to a minimum. Added to this can be reducing the volume of packaging used. Every reduction adds to the overall environmental savings account.

Promotional gifts are used to promote your company, goods and services to customers new and established. You want to increase your standing in their regard. What better way to show that yours is a responsible and proactive company than providing your customers and clients with well considered environmentally friendly promotional gifts?